How does our text consider the future directions of SCRM? Offer an overview of the call to action. Is cyber security the growing risk in SCRM? What are the events we have to look forward to in SCRM?
Individual Assignment Instructions:
Write a research paper using your topic submitted in the Week 4 Assignment.
Use the following guidelines:
The assignment should be five to seven pages long and must include at least six resources. It is recommended to have two from peer-reviewed journals, two from periodical publications, and at two from any government (.gov) online resources.
Use this link for assistance
This unit is called JNB161 Air Freight Transport.
This assignment has a scenario. It consists of 4 Tasks. Tasks include (1) import and export markets (2) segmentation of air freight transport system (3) Develop marketing strategies for cargo airlines to target market customers. (4) Descriiption of the the hypothetical business (from scenario)
It must be 2750 words. No limited amount of sources.
Assume you are a senior manager for a hypothetical cargo-only airline* Anytime Moving Cargo (AMC) that operates 4 Airbus A350-900 freighters out of Sydney International Airport (SIA).
Since AMC’s international launch in 2020 to capitalise on the limited freight capacity at the start of the global pandemic, the cargo-only airline has achieved good profits and established a good reputation with its growing customer base.
To date, AMC air cargo services have been mass marketed towards
customers with a range of time-sensitive goods including fresh produce; electrical equipment and computers; and dangerous goods, both in Australia and internationally.
As the global recovery of passenger travel gathers momentum and the likelihood of more congestion at Sydney International Airport grows, AMC Board is considering shifting its fleet from SIA to Western Sydney International (Nancy-Bird Walton) Airport (WSA).
WSA is scheduled to open in 2026, providing a new international airport for the Sydney catchment. The airport’s proximity to freight precincts in Western Sydney and its ability to operate 24/7 means it is well positioned to support air freight flows.
The first stage of the proposed Western Sydney International Cargo Precinct (WSIC) is expected to provide 75,000 square metres of freight terminals, with the capacity to process 220,000 tonnes of freight each year.
Incentives including long term leases, preferable slot allocation, discounted airport fees and rental holidays are available for both combination and cargo only airlines to become launch tenants at the WSIC.
The AMC Board, as part of its due diligence on the proposed shift, has commissioned you to oversee the preparation of report, that will include a Marketing Plan that changes AMC’s marketing strategy from its current mass marketing approach to a more targeted marketing approach.
Using Figures 6 and 7 in the 2021 International Airfreight Indicator
document (Reading 1 ( i have attached below)) prepared by Infrastructure Partnerships Australia as a guide, recommend:
a)a single product or product grouping that the cargo airline will specialise in exporting from Australia; and an international country to export the product or product grouping to. Justify your choice of export product and international country.
b) a single product or product grouping that the cargo airline will specialise in importing to Australia; and an international country to import the product or product grouping from. Justify your choice of import product and international country.
Review the four air cargo market segments, based on the shipper’s
motivations and journey urgency, detailed in Reading 2 (i have also attached below. read page 25-35 :)), and recommend:
a. one of the four main air cargo market segments that is likely to include the single product or product grouping that the cargo airline will specialise in exporting from Australia. Include an overview of the types of cargo services expected by Australian customers in this air cargo market segment.
b.one of the four main air cargo market segments that is likely to include the single product or product grouping that the cargo airline will specialise in importing to Australia. Include an overview of the types of cargo services expected by the International country customers in this air cargo market segment.
Based on your answer to Task 2a, prepare a Marketing Plan to target Australian exporters in your recommended air cargo market segment with your cargo airlines services. The Marketing Plan should address the following:
a. SWOT Analysis
b. Marketing objectives
c. Marketing mix strategies:
1) Product Strategy
2) Price Strategy
3) Promotion Strategy
4) Place Strategy
5) People Strategy
6) Physical Evidence Strategy
7) Process Strategy
Attach a short, 200-250 word descriiption of AMC. The descriiption should include the strengths and weaknesses of the hypothetical cargo-only airline . ( AMC is the scenario business that you are a manager off)
Criteria 1: Justify the selection suitable products and markets within the air freight transport system.
Criteria 2: Undertake segmentation of air freight transport system
Criteria 3: Develop marketing strategies for cargo airlines to target market customers.
Below i have attached:
(1) task 1 reading ( Reading 1) – only for figure 6 and 7
(2) task 2 reading (Reading 2). – Pg. 25-35 has the market segments required for task 2.
(3) Assignment descriiption again
(4) Marking Rubric
(5) Task 3 Marketing plan
And please please if you have any questions or need any clarification let me know and i can try to find answers.
best of luck
Week 7 Discussion Board
Use the discussion board to argue in favor or against carbon offsets as a method to reduce greenhouse effects. Discuss this topic with the aid of periodical publications, scientific research publications, or other library material. If you have experience directly with either carbon offsets or cap and trade, offer your experience in the discussion. Build on each other’s discussion points. Use this discussion as if you were in a brick and mortar classroom situation.
Discussion Board Resources
Liu, W., & Li, H. (2011). Improving energy consumption structure: A comprehensive assessment of fossil energy subsidies reform in China. Energy Policy, 39, 4134-4143.
Review the Case Study #3. The paper should be 2-4 pages in length addition to the cover page and reference section. You must include at least two peer reviewed sources that are both cited and referenced.
1. Explain what you would recommend handling this repackaging? What would be your strategic vision to address the challenges with this situation?
2. Would you use your existing returns process to handle this volume? Why or why not?
3. What costs would you consider in comparing the cost of this repackaging to the outsourced option? How will you present it to the owner because of his concerns about losing money on these units?
4. What message would you give the customer service group to inform people about the repackaging? What timeframe will you commit to the organization?
5. Given that the organization will have to re-handle these items, is there anything else that could be done since these items will have to be repackaged?
6. What virtual elements would you include in your solution? Consider using any of the tools in Chapter 8 or 9 of the Gordon & Curlee text.
In all the cases, you will not have all the information you need to provide a definitive solution; make whatever assumptions you need (be sure to indicate what they are and make sure that you have provided a solid basis for the assumption!) and work the case. You will need to apply ‘conceptual thinking’ to arrive at satisfactory answers for all cases. That means that you will not find the answers for any of the cases in this or any other text – you must go beyond what is there. Merely trying to respond to each”symptom” listed in the case study is likely to take you in the wrong direction as the real ‘problems lie beyond the case write-up in the text.
APA requires that you write in the third person. Therefore “I would, I think, I recommend, you, we and us” are inappropriate. Avoid emotional subjective statements and avoid talking about the need for, or the desire to do, more or future studies: Solutions, actions, alternatives, and recommendations are required based on the information given. Be sure to list and justify any assumptions you choose to make.
The assessment is a multiple-choice question exam administered by Peregrine Academic Services. The topics correspond to the core subjects related to your degree program. Please note that this is a standardized assessment used by many different colleges and universities. As such, you are not expected to know the answer to each question.
Completing the Assessment: the test must be completed within 48 hours of starting and only three access attempts are allowed.
Assessment Test by Peregrine – Registration Instructions:
Visit https://micro.peregrineacademics.com/apus and enter the password: for assigned writer
• Select ‘Proceed with Registration’.
• Select your program assessment.
• Click Review Your Selection and proceed through the registration steps.
• Complete the registration information and click ‘Review Registration’.
• Review and confirm registration information and click ‘Complete Registration’.
If you are ready to start the exam:
• Click the exam name hyperlink provided on the last registration screen and review the information on the first screen of the exam for accuracy.
• Verify the course name, your name and student ID for accuracy. Then select your degree program, concentration and course name from the drop down list and then select ‘Confirm’.
• Now your assessment is ready. Use the hyperlink to launch the exam.
• When finished, use the ‘Save and Print Completion Certificate’ link and upload your results to your assignment area.
course name: RLMT 500
your name: for assigned writer
When you are finish, please send the certificate to me. let me know if you passed or not
A case analysis must be written in APA format and include the proper cover and reference list. The Case Analysis must be at least 500-700 words. Please use double spacing (as required by APA) and an APA approved font (12 point). The Case Analysis must also include at least three references. Please be sure to list your references on a separate page at the end of the case analysis. Reference support should be included in the evaluation of possible solutions as well as the recommendations and/or implementation sections. The Case Analysis MUST include the following headings and follow this prescribed format:
Title Page (APA formatted)
I. Major Facts (Heading)
(State here the major facts as you see them. Make statements clear and concise for your own understanding as well as for the understanding of the other students and the instructor.)
II. Major Problem (Heading)
(State here the major problem as you see it. Emphasize the present major problem. You may wish to phrase your statement in the form of a question. In a few cases, there may be more than one major problem. A good problem statement will be concise, usually only one sentence.)
III. Possible Solutions (Heading)
A. (List here the possible solutions to the major problem. Let your imagination come up with alternative ways to solve the problem.
B. Do not limit yourself to only one or two possible solutions. These solutions should be distinct from each other. You MUST include a minimum of three possible solutions.
C. However, you may wish to include portions of one solution in another solution, as long as each solution stands alone. Only in this manner will your subsequent choice be definitive.
D. Note the advantages and disadvantages of each possible solution as well as expected outcomes. This is an area where outside support will help.
IV. Choice and Rationale (Heading)
(State here your choice, A or B or ___ and the detailed reasons for your choice. You may also state your reasons for not choosing the other alternative solutions.) Explain the hopeful outcome of this alternative.
V. Implementation (Heading)
Prepare a plan to implement your choice (recommendation).
Reference Page (APA formatted) – every source listed should be cited within the text.
Lessons Learned in Operational Excellence
What are your key takeaways from this course?
What are your favorite tools that you studied in this course? Answer: Value Stream Mapping and Kazen Events
What do you like most about them?
When answering this question, consider: ease of implementation, application to your particular organization, receptivity by your colleagues, etc.
How have you applied, or how will you apply, these tools? If applicable, what results were achieved?
What impact has this course had on your professional performance?
As we are entering a never-ending change within the structure and dynamics of transportation, we need to approach this topic with an ever-greater emphasis on transport infrastructure elements within our urban and metropolitan plans; an up-to-date view is required in order to optimize transport concepts in any given strategic exercise. How does the different modes of transportation benefit and hurt the economy?
Given limited transportation investment dollars, how do we really know the extent to which mode of transportation will benefit the economy?
The transportation strategy must be aligned with the organization’s goals and be apart of the supply chain strategy. In planning organizational objectives items such as cost, service, and desired position in the market place must be taken into consideration.
In a minimum of 10 slides with 3 references present a PowerPoint Presentation on what strategic decisions a transportation manager must make. Information on slides are not written in paragraph form they are written using bullet statements one to two sentences long. When use a quote within your slide, you have to have the in-text citation for it. You will have a title slide with the standard APA title page information and you will have your reference slide at the end. Appropriate sources should be cited to back your work. Peer-review articles from the University, Government website, and/or GAO Report can be should only be used to support your work.
This presentation will be graded on content, grammar, and format.